December 2015

Stella EOC Capital and NS Intressenter’s owners acquire Designonline

E-Commerce site specialising in home furnishings

EOC Capital and the owners of NS Intressenter have acquired Designonline. The owners of NS Intressenter are Nicklas Storåkers, previously CEO of Avanza Bank, Karl-Johan Persson, CEO of H&M Hennes & Mauritz, and family-controlled investment company Nordstjernan AB.

Designonline www.designonline.se is a high-growth, and profitable e-commerce business in design and home furnishing with sales to over 70 countries and revenues of $18m expected for 2015.

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