Syncron

Syncron Holding
 debt financing
from Ture Invest

June 2017

Syncron: Positioning a Swedish champion in the enterprise SaaS space to capture future growth

"Stella EOC has been instrumental in showcasing Syncron and this attractive opportunity to targeted debt providers both in Europe and the United States. Under a very tight deadline, they ran a pragmatic competitive process that led to negotiating the right terms and conditions with the best partner. We are happy we are now in a great position to help the company realize its full potential and take it to the next level."

Christian Bryn, Board Member of Syncron Holding

Founded

1990

2016 revenue

SEK 226m

Revenue CAGR L4Y

26%

Employees

275+

Headquarters

Stockholm, Sweden

A fast-growing vendor of after-sales service SaaS solutions, emerging as a market leader

Syncron International is a leading provider of cloud-based aftermarket optimization solutions serving tier 1 manufacturers and part distributors across industry verticals, among which Aerospace & Defense, Equipment Manufacturing, Construction & Mining, Logistics etc.

Its easy-to-use and highly scalable product suite includes Inventory, Price and Order Management solutions, and enables its customers to transform their after-sales service operations by dramatically increasing profitability, cash flow and customer loyalty.

Syncron employs 276 staff across 12 offices in 9 countries in Europe, North America and Asia.

Reorganizing Syncron International’s ownership to take the company to the next level

In June 2017, Syncron Holding, the larger owner of Syncron International raised a c. USD 20m debt financing facility from Ture Invest, a Sweden-based direct lender providing mid-market European companies with loans in the EUR 5-50m range.

Syncron Holding used the proceeds of the transaction to acquire an additional minority stake in Syncron International, thus becoming the company’s majority owner while simplifying its overall shareholding structure.

In addition, the transaction will help support Syncron in delivering its growth plan and increasing its market leading position beyond Europe.


Stella EOC acted as sole advisor to Syncron Holding.